OUR SERVICES

Channel Spark offers consulting services maniacally focused on sales channel optimization for IT companies. Whether you’re a small, midsize or multinational corporation, we can help you create, modify, or overhaul your channel sales strategy. Get in touch with us today to learn more about our services and what our team can do for you.

GSI SALES AND MARKETING

Expert Guidance

Channel Spark is an un-biased and un-censored purveyor of measurable business results driven by GSI’s for Technology Companies and the means by which they were achieved. This includes:

• Creating repeatable solution offerings – Realistic expectations and how to maximize return

• Why Influence Revenue metrics do not reflect value, and how to adjust 

• Channel conflict – why some GSI’s want to resell and how to manage through this

Our experience comes from driving these results for the largest, smallest, and most average size vendors of Information Technology in the world. It comes from working within the executive ranks at these vendors, and with the executive ranks at the major GSI’s. We have worked on the ground with vendor sales reps and SI sales and client partners to cooperatively sell technology-based solutions to mutual clients. We’ve won some, we’ve lost some, and we’ve gained incredible insight from these experiences. We’ve built successful channel programs, we’ve sold directly to customers, we’ve sold to and through the channel across all routes to market.